Overview
This Dubai-based company offers CV, cover letter and LinkedIn profile writing for job seekers across the UAE and the wider Middle East, with ATS-friendly CVs written by certified writers. People look for a CV writer when they need a job soon, so showing up on the first page matters.
Our goals:
- Rank for CV writing searches in Dubai and the wider Middle East.
- Increase package orders and consultation requests from organic search.
The Challenges
Many low-cost competitors
CV writing is crowded, so quality and certification had to show clearly.
Several countries, one service
Job seekers in each country search with slightly different terms.
A short buying window
People need a CV quickly, so speed and trust decide.
Key Strategies and Actions Taken
Keyword research
Dubai, UAE and country-specific searches for CV, cover letter and LinkedIn writing.
On-page SEO
Optimised service pages, headings, content and internal linking.
Local SEO
Google Business Profile optimisation and local citations for Dubai searches.
Content
Helpful job-search and CV guides that build trust and bring in organic traffic.
Results
Everything below is live and running for this client. Want to know what the numbers look like for your own business? We will share the metrics we track and the growth we would target in a free strategy call.
- Keyword research
- On-page SEO
- Local SEO
- Content
