Overview
This client is a general, cosmetic and paediatric dental practice that also offers braces, Invisalign, implants, veneers and crowns. Patients choose a dentist close to home and compare reviews and services first, so showing up in local results is what brings new appointments.
Our goals:
- Appear in local searches and the Google Map Pack for dental and orthodontic services.
- Increase new patient appointment requests from organic search.
The Challenges
Many services, one practice
General, cosmetic, paediatric and orthodontic treatments each have their own search demand.
Crowded local results
Several practices in the same area compete for the same searches and map listings.
Patients look for trust first
Reviews, clear treatment information and easy booking decide whether a visitor makes contact.
Key Strategies and Actions Taken
Local SEO
Google Business Profile optimisation, review growth and consistent local citations.
On-page SEO
Keyword-mapped pages for each treatment with optimised titles, headings, content and schema.
Technical SEO
Mobile, speed and indexing fixes for a smooth experience on any device.
Content
Patient-friendly guides on common treatments that answer questions before the first visit.
Results
Everything below is live and running for this client. Want to know what the numbers look like for your own business? We will share the metrics we track and the growth we would target in a free strategy call.
- Local SEO
- On-page SEO
- Technical SEO
- Content